Supported ventures
Mansalema Enterprise
Mansalema Enterprise (Pty) Ltd
Brands: Mansalema
Flagship product: Salema Belt
Founding team: Morekolodi Mankuroane
Application: Emergency response and safety technology for gender-based violence and child protection
Sector/Industry: Advanced Manufacturing, IOT
Subsector: Wearable safety devices, emergency alert systems, community-based response networks
Year founded and commenced operations: 2020
Year partnered with TuksNovation: 2024
Email address: mansalema@gmail.com.
Website: mansalema.co.za
Description
The Salema Belt project addresses the safety and security of vulnerable individuals by offering a wearable device that serves as a physical barrier against harm and an instant conduit for emergency assistance.
It integrates cutting-edge technology with a user-friendly design to empower individuals with a sense of security and autonomy, deterring attackers and swiftly summoning aid when needed.
Growth Objectives
To fundamentally transform personal safety and security for vulnerable populations, empowering individuals to live free from fear of assault and harassment by providing reliable and effective protection and contributing to safer communities.
Differentiation/Value Proposition
Seamless integration, customizable alerts, integrated training resources, durable construction, discreet design, and an app with added features integrated with the Salema Belt.
Business Stage/Phase
The company is in the late prototyping and early commercialization phase:
- TRL 6–7: Field-tested MVP with 85% of deliverables completed.
- Mobile app fully operational and hosted on Android and Huawei platforms.
- Safety belt prototype 70% complete; pilot-ready.
Investment Stage/Phase
Mansalema is seeking follow-on funding to complete product development and scale:
- Funding requested for hardware finalization, pilot testing, and certification.
- Exploring partnerships with SAPS, NGOs, and local manufacturers.
- Commercial traction initiated with 7 security companies and 500+ users.
Investment Raised
Mansalema has raised funding from the following sources so far:
- Seed Fund grant from the Technology Innovation Agency (TIA) – R300,000.
- Follow-on funding from Telkom – R50,000.
